According to Global Market Insights, the global pet care market is expected to be valued at $269 billion by 2025. The United States pet industry is estimated to rake in over $99 billion this year alone. So if you have been contemplating starting your own pet business, now is the time!

Here’s a brief overview on how to get your pet business up and running:

Generate a Business Idea

The first step in starting a pet business is to generate a business idea. You will want to brainstorm existing or potential problems within the industry and identify how your skillset can alleviate one (or more) of those problems. Ideas for pet businesses are limitless! For example, you could start a pet sitting and walking business or offer grooming services, pet boarding, or training. You could also make custom or organic pet treats, pet clothing, and even become a pet photographer or pet blogger.

If you need help generating a business idea, check out this article on how to do so in four simple steps.

Create a Business Plan

Next, you will need to create a thorough business plan. Your plan should include a description of your business, the products or services being offered, how the business will generate revenue, eventual staffing plans, financing and more. A business plan not only works to educate others, like potential investors, on your vision for the business, but it will also act as a roadmap to ensure you stay on track as you navigate becoming an entrepreneur!

Launch Your Business

Obviously, launching your business isn’t like flipping a switch. It requires the completion of several steps and processes leading up to your grand opening. Here are some to name a few:

• A financial plan
• Legally create register your business
• Construct a website
• Create social media profiles
• Design your brand
• Build your storefront

Check out this 12-step checklist for launching your business for detailed information on how, and where, to complete each part of the launch process.

Make it A Success!

Once you’ve launched your pet business, you can really start putting in the work to make it successful and secure your portion of that $269 billion market value! Here are a few tips on how to make your business profitable:

1. Get Involved

Networking locally is a great way to get your pet business up and running. Look into various local events where you might be able to set up a booth and interact with the people in your community. You can also attend pet industry events, trade shows, and conventions that will better connect you to the industry and help you learn new skills.

2. Educate Yourself on SEO & Blogging

Learning the simple tips and tricks it takes to drive more traffic to your website, and therefore to your business, is a great way to increase profitability. Educate yourself on Search Engine Optimization (SEO) and begin posting SEO-friendly blogs to your website so that your business is more easily found on the internet.

3. Branding & Social Media

Social media can be a wonderful asset and help boost the success of any business. Make sure you are regularly posting fun, engaging, and relevant content to all of your social media profiles. Who doesn’t love looking at cute pictures or videos of animals all day? You must ensure the design of your website and social media posts align with your brand.

Need help with branding? Cultive Creative can make branding a breeze with their fun and adorable Pet’s Collection!